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This morning I received the news that TomTom Navigator for iPhone is available in Apple’s App Store for direct download. Close friend Gonny van der Zwaag from iPhoneclub.nl, the leading iPhone website in Dutch, already wrote a short hands-on with first impressions and screenshots.

Earlier this year I wrote an article that TomTom Navigator 7 for Windows Phones would be sold online by TomTom, and it would be a matter of time when the great TomTom Navigator software -which gave the Pocket PC market a huge boost in the early days- would be ported to the Apple iPhone.

“With TomTom for iPhone, millions of iPhone users can now benefit from the same easy-to-use and intuitive interface, turn-by-turn spoken navigation and unique routing technology that our 30 million portable navigation device users rely on every day,” said Corinne Vigreux, Managing Director of TomTom.

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Key features

“Instead of using travel time assumptions, IQ Routes bases its routes on the actual experience of millions of TomTom drivers to calculate the fastest route and generate the most accurate arrival times in the industry. TomTom IQ Routes empowers drivers to reach their destination faster up to 35% of the time.”

It is great to see that these more advanced technologies, which are used in TomTom’s PND devices will also become available for the smartphone market as well (hopefully also in TomTom Navigator 7). I hope that for future versions also the HD Traffic technology with real-time traffic information will hit the smartphone products as well !

“Furthermore, the TomTom app for iPhone comes with an extensive safety camera database including verified safety camera information in 11 European countries.”

Another great TomTom for iPhone product feature is:   “Complete phone and map integration” which means:

  • Multi-touch gestures such as tap, swipe, pinch and zoom to operate the application and zoom in and out of the map;
  • Navigation to contacts in address book;
  • Points-of-interest search and call capabilities from iPhone;

Personally I think these features are very useful and make daily life easier. My compliments for TomTom to really have a well thought-out plan of integrating phone capabilities and products features in a userfriendly way !!

Pricing and availability

“Apple will make continental and regional versions of the TomTom for iPhone application for iPhone 3G and iPhone 3GS users, available today on http://www.tomtom.com/tomtom-app.”

For our European followers:

  • The TomTom app for iPhone including map of Western Europe is available for 99.99 euro
  • The TomTom app for iPhone with map of a specific country or region in Europe is available for 69.99 euro

Hot from the presses for our US followers:

“The TomTom app for iPhone 3G and 3GS users includes a map of the US and Canada from Tele Atlas, and is available to download through http://www.tomtom.com/tomtom-app for $99.99 USD”

Compatibility with iPod touch and other iPhone models coming soon.

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Wrap-up

From a TomTom perspective it makes sense to tap into the smartphone market again, since it gave a great boost to the early Pocket PC market some years ago. The experience TomTom has gained over the latetst years with the development in PND-devices seem ready to be ported to TomTom Navigator for iPhone and Windows Phones. Great to see as well that more advanced technologies for routing are implemented as well.

While the screenshot above shows some on device impressions of TomTom Navigator for iPhone the article of Gonny van der Zwaag is highly recommended: “TomTom for iPhone App Store now available in Dutch” (Google Translation in English). After New Zealand, Netherlands and Western Europe, I just received the good news that  TomTom Navigator for iPhone is also avaiable for the US and Canada !!

 
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